Procept Associates is proud to extend its consulting offerings to include a new Innovation Strategy Consulting practice designed by Dr. Mark Kozak-Holland, a leader in helping companies learn from the past to help them more effectively plan, execute, and manage their innovation efforts. He notes that most new innovations don't come out of nowhere; rather, they are evolutionary in nature. Innovations tend to leverage or extend past innovations. Often, studying the process used and the lessons learned from those past innovation projects can help guide executives and senior managers today through difficult decisions by learning from what worked and what failed. This approach also allows one to look at them with perfect hindsight, rather than being clouded by personal connections to the project political environments.
Procept has gathered together several consultants who are experts in helping companies better understand the innovation process so they can gain a competitive edge. Supporting skillsets include problem analysis and problem-solving techniques that foster creative solutions, identifying and applying novel approaches from other industries, and learning what approaches succeed and fail from historically-removed examples to reduce conceptual resistance.